Last Updated: August 27, 2024

This Privacy Policy describes how Maple Fashion (the “Website”, “we”, “us”, or “our”) collects, uses, and discloses personal data when you visit maple-fashion.com (the “Website”), use our services, make a purchase there, or otherwise communicate with us regarding the Website (collectively, the “Services”). For the purposes of this Privacy Policy, “you” and “your” refer to you as a user of the Services, whether you are a customer, website visitor, or any other person whose information we have collected under this Privacy Policy.

Please read this Privacy Policy carefully. By using and accessing the Services, you agree to the collection, use, and disclosure of your data in accordance with this Privacy Policy. If you do not agree to this Privacy Policy, please do not use or access the Services.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Website, update the “Last Updated” date, and take any other steps required by law.

How We Collect and Use Your Personal Data

To provide the Services, we collect the information listed below. The information we collect and use varies depending on how you interact with us.

In addition to the specific uses listed below, we may use the information we collect about you to communicate with you, provide or improve the Services, fulfill any applicable legal obligations, enforce any applicable terms of service, and protect or defend the Services, our rights, and the rights of our users or others.

What Personal Data Do We Collect?

The type of personal data we collect about you depends on how you interact with our Website and use our Services. When we use the term “personal information,” we refer to information that identifies, relates to, describes, or can be associated with you. The following sections describe the categories and specific types of personal data we collect.

Information We Collect Directly From You

The information you directly submit to us through our Services may include:

• Contact details, including your name, address, telephone number, and email address.
• Order information, including your name, billing address, shipping address, payment confirmation, email address, and telephone number.
• Account information, including your username, password, security questions, and other information used for account security.
• Customer support information, including the information you include in your communications with us, such as when you send a message through the Services.

Some features of the Services may require you to provide us with certain information about yourself directly. You can choose not to provide this information, but this may prevent you from using or accessing these features.

Information We Collect About Your Use

We may also automatically collect certain information about your interaction with the Services (“Usage Data”). For this purpose, we may use cookies, pixels, and similar technologies (“Cookies”). Usage Data may include information about how you access and use our Website and your account, including device information, browser information, network connection information, your IP address, and other information related to your interaction with the Services.

Information We Receive From Third Parties

Finally, we may receive information about you from third parties, including from vendors and service providers who collect information on our behalf, such as:

• Companies that support our Website and Services, such as Shopify.
• Our payment processors, who collect payment information (eg, bank account, credit or debit card information, billing address) to process your payment, fulfill your orders, and provide you with the products or services you requested to fulfill our contract with you.
• If you visit our Website, open or click on emails we send you, or interact with our Services or advertisements, we or third parties we work with may automatically collect certain information using online tracking technologies such as pixels, web beacons, software developer kits, third-party libraries, and cookies.

All information we receive from third parties will be treated in accordance with this Privacy Policy. See also the section below, Third-Party Websites and Links .

How We Use Your Personal Data

• Provision of Products and Services: We use your personal data to provide you with the Services and fulfill our contract with you, including processing your payments, fulfilling your orders, sending you notifications regarding your account, purchases, returns, exchanges, or other transactions, creating, maintaining, and otherwise managing your account, organizing shipping, facilitating returns and exchanges, and other account-related features and functionalities. We may also enhance your shopping experience by enabling Shopify to match your account with other Shopify services you may want to use. In this case, Shopify processes your data in accordance with its Privacy Policy and Consumer Data Protection Policy.
• Marketing and Advertising: We may use your personal data for marketing and advertising purposes, such as sending marketing and promotional messages via email, SMS, or mail and displaying advertisements for products or services to you. This may include using your personal data to better tailor the Services and advertisements on our Website and other websites.
• Security and Fraud Prevention: We use your personal data to detect, investigate, or take appropriate action regarding potential fraudulent, illegal, or malicious activities. If you choose to use the Services and register an account, you are responsible for the security of your account login information. We strongly recommend that you do not share your username, password, or other access credentials with third parties. If you believe your account has been compromised, please contact us immediately.
• Communication with You and Service Improvement: We use your personal data to provide you with customer support and improve our Services. This is in our legitimate interest to respond to you, provide you with effective services, and maintain our business relationship with you.

Cookies

Like many websites, we use cookies on our Website. Specific information about the cookies we use in connection with providing our store through Shopify can be found at https://www.shopify.com/legal/cookies . We use cookies to operate and improve our Website and Services (including storing your actions and preferences), to conduct analytics, and to better understand user interaction with the Services (in our legitimate interest to manage, improve, and optimize the Services). We may also allow third parties and service providers to use cookies on our Website to better tailor the Services, products, and advertisements on our Website and other websites.

Most browsers automatically accept cookies by default. However, you can configure your browser to remove or reject cookies through your browser controls. Please note that removing or blocking cookies may affect your user experience and may prevent some of the Services, including certain features and general functionalities, from working properly or becoming unavailable. Additionally, blocking cookies may not completely prevent us from sharing information with third parties, such as our advertising partners.

How We Share Personal Data

Under certain circumstances, we may share your personal data with third parties for the purpose of fulfilling contracts, for legitimate purposes, and for other reasons subject to this Privacy Policy. These circumstances may include:

• With vendors or other third parties who provide services on our behalf (eg, IT management, payment processing, data analysis, customer support, cloud storage, order fulfillment, and shipping).
• With business and marketing partners to provide you with services and advertise to you. Our business and marketing partners use your data in accordance with their own privacy policies.
• When you instruct us, request us, or otherwise consent to share certain information with third parties, such as to send you products or through your use of social media widgets or login integrations, with your consent.
• With our affiliates or otherwise within our corporate group, in our legitimate interest to operate a successful business.
• In connection with a business transaction such as a merger or bankruptcy, to comply with all applicable legal obligations (including responding to subpoenas, search warrants, and similar requests), to enforce all applicable terms of service, and to protect or defend the Services, our rights, and the rights of our users or others.

We disclose the following categories of personal data and sensitive personal data about users for the purposes outlined above under “How We Collect and Use Your Personal Data” and “How We Disclose Personal Data”:

Without your consent or for the purpose of drawing conclusions about your personal data, we do not use or disclose it.

Third-Party Websites and Links

Our Website may contain links to websites or other online platforms operated by third parties. If you follow links to websites that are not affiliated with or controlled by us, you should review their privacy and security policies as well as other terms and conditions. We do not guarantee and are not responsible for the privacy or security of such websites, including the accuracy, completeness, or reliability of the information found on these websites. Information you provide in public or semi-public spaces, including information you share on third-party social networking platforms, may also be viewed by other users of the Services and/or users of those third-party platforms, without restrictions on use by us or third parties. Our inclusion of such links does not automatically imply endorsement of the content on such platforms or their owners or operators, except as disclosed in the Services.

Data from Children

The Services are not intended for use by children, and we do not knowingly collect personal data from children. If you are a parent or guardian of a child who has provided us with their personal data, you may contact us using the contact information below to request the deletion of that data.

As of the effective date of this Privacy Policy, we do not have actual knowledge that we "share" or "sell" personal data of individuals under 16 years of age (as defined by applicable law).

Security and Retention of Your Data

Please note that no security measures are perfect or impenetrable, and we cannot guarantee “perfect security.” Furthermore, the information you send to us may not be secure while in transit. We encourage you not to use unsecured channels to communicate sensitive or confidential information to us.

How long we retain your personal data depends on various factors, such as whether we need the data to manage your account, provide the Services, comply with legal obligations, resolve disputes, or enforce other applicable contracts and policies.

Your Rights

Depending on where you live, you may have some or all of the rights listed below regarding your personal data. However, these rights are not absolute and apply only under certain circumstances. In some cases, we may decline your request as permitted by law.

• Right to Access/Information: You may have the right to request access to the personal data we hold about you, including details about how we use and share your data.
• Right to Deletion: You may have the right to request the deletion of the personal data we hold about you.
• Right to Correction: You may have the right to request the correction of inaccurate personal data we hold about you.
• Right to Portability: You may have the right to receive a copy of the personal data we hold about you and, under certain circumstances and with certain exceptions, to request the transfer of that data to a third party.
• Restriction of Processing: You may have the right to ask us to stop or limit the processing of your personal data.
• Withdrawal of Consent: If we rely on your consent to process your personal data, you may have the right to withdraw that consent.
• Right to Object: If we decline to process your request, you may have the right to appeal our decision. You can do this by directly responding to our denial.
• Manage Communication Preferences: We may send you promotional emails, and you can opt out of receiving these emails at any time by using the unsubscribe option provided in our emails to you. If you unsubscribe, we may still send you non-promotional emails, such as those related to your account or orders.

You may exercise these rights as indicated on our Website or by contacting us using the contact information below.

We will not discriminate against you for exercising any of these rights. We may need to collect information from you to verify your identity, such as your email address or account information, before we can provide a substantive response to the request. As permitted by applicable laws, you may appoint an authorized representative to make requests on your behalf to exercise your rights. Before we accept such a request from a representative, we may require proof that you have authorized them to act on your behalf. We may also need to verify your identity directly with us. We will respond to your request promptly as required by applicable law.

Complaints

If you have any complaints about how we process your personal data, please contact us using the contact information below. If you are not satisfied with our response to your complaint, you may, depending on your location, have the right to appeal our decision by contacting us using the contact information provided below or by filing a complaint with your local data protection authority.

International Users

Please note that we may transfer, store, and process your personal data outside the country in which you reside. Your personal data will also be processed by staff and external service providers and partners in these countries.

If we transfer your personal data to countries outside of Europe, we rely on recognized transfer mechanisms such as the European Commission's Standard Contractual Clauses or equivalent agreements of the relevant UK authority, unless the data transfer is to a country that has been determined to provide an adequate level of protection.

Contact

If you have any questions about our privacy practices or this Privacy Policy, or if you wish to exercise any of your rights, please email us at info@maple-fashion.com.